

Snapchat is a popular social media platform that has many features that users love. In order to get good results for your company, this is mainly done when we want our audience to go to our website and interact in a more fluid and accessible way within the platform.Īlthough it is still a top 10 social network in the US, Snapchat has been losing users every year, but it is still present in the new generations, so we must connect with audiences of this type in order to have a correct engagement and not waste our money with ads aimed at other audiences. Snapchat ads are a great way to connect with your target audience, as you specify in detail the description of your buyer persona.
It is true that in recent years several users have been lost on this platform, but if you want to address young people and it is your target audience, Snapchat is still one of the references to interaction and reach with your audience. This encourages the user to interact with us and to take them to any social network or website and thus, to be able to have good results in the future.

Also one needs to take care of his usage duration as it can be very addictive.Ĭomments: Snapchat is a great platform to connect with your audience, which in this case would be the purely digital generations, and get the much-desired engagement that is needed today more than ever. Snapchat is a very well designed software with great functionalities but has a relatively low user base in comparison to other social media platforms due to which you don't find alot of your friends on it. It also feature geo-filtering to see public posts from a specific locatiin or region. It has a huge collection of filters to apply to photos and videos and are very popular among its users. Also every message sent through its chat automatically deletes after being read. It is very hard to evade or cheat snapchat's privacy settings like notifying users when a screenshot of their post or message captured. The best thing about SnapChat is the level of security and privacy that it offers to its users and their data.

Apart from sharing with all contacts, it is also very good in person to person communication whether its sending messages or making audio or video calls. You can easily share photos and videos in it. It has a very simple and clean interface. SnapChat is a very popular social media app. Comments: I love using Snapchat for its clean interface and its innovative filters and the level of privacy that it offers.
